Safer Internet Day

SAFT-Iceland

In 2012, the activities for safer internet day will focus on the agenda „connecting generations“ through a multidisciplinary conference leading youth and adults together. Topics range from youth panels view on how the internet affects communication, how youth can teach the elderly and how search engines and social media can make ones lifestory an open book for any one to read.

The conference will be broadcasted life through saft.is

SID 2012 activities:

1. The SID spot will be aired on all 3 national TV stations in Iceland

2. A conference on “Connecting generations” in collaboration with the Ministry of Education, Ministry of the Interior, University of Iceland, Microsoft Iceland, the Post and Telecom Administration in Iceland and Siminn/Iceland Telecom. 

3. All 3 national TV stations and the major radio stations will cover SID 2012 in the news and talk shows

4. SID 2012 will be promoted in all major newspapers and local community papers across Iceland. It will also be promoted with web-banners, direct mailing through our network and with viral marketing via Facebook, Youtube etc.

Heimili and skoli, the National Parent Association in Iceland, has been the National Awareness Node for Internet Safety in Iceland since 2004. The name created for the awareness raising efforts is Samfélag, fjölskylda og tækni (Community, Family and Technology), with the acronym SAFT. As awareness centre under the EU Safer Internet Programme, Heimili og skoli aims are to raise awareness on the safe and positive use of the Internet and new media among children, parents, teachers, policy makers, and the ICT industry in Iceland. Since 2010 Heimili og skoli, Barnaheill - Save the Children Iceland, and The directorate of Health (which the Public Health Institute merged into) have been responsable for running the Icelandic Safer Internet Center.